The procedure I wrote about creating a Twitter list uses abbreviated content. This post describes the reasoning behind and decisions made in writing the topic.
Title
Instead of using this:
Create a Twitter List
I opt for this construction:
Twitter List: Create
Reasons
It puts the topic first. You don’t have to dig through the content to get to it. For scanning, you can see immediately that it’s about Twitter lists. If there were an alphabetical list of “creating” topics, where would you find this? I know the training has always been to start topics with an action. However, I think it’s OK to break that rule.
I believe this construction would also lend itself to XML more easily. Twitter could be a tag and database record, as could Lists and Create. From a database design standpoint and rules of normalization, it would be better to have a “Twitter” record that could be referenced and reused more easily. It would make it easier to create tables, build queries, and add programming features to accompanying XSL files. If you have an XML tag/database record that contains just a topic title (e.g., Create a Twitter List) you may have problems down the road. Your database won’t scale very easily.
Also, it provides a way to automatically sort. As an example, I’ve made up some titles to show how it might work
Twitter Feeds: Block
Twitter Feeds: Follow
Twitter Feeds: Unfollow
Twitter Lists: Create
Twitter Lists: Edit
Twitter Lists: Delete
Facebook Pages: Create
Facebook Privacy Settings: Edit
In a sample table of contents (TOC) for Twitter:
Feeds
Follow
Unfollow
Block
Lists
Create
Edit
Delete
Traditional construction (both in title and TOC)
Block a Twitter Follower
Unfollow a Twitter Feed
Create a Twitter List
Delete a Twitter List
Edit a Twitter List
Create a Facebook Page
Edit Facebook Privacy Settings
Content
The audience I’m writing to is tech-saavy individuals that already know how to use Twitter. Any general usage procedures would be covered elsewhere. Content is abbreviated as much as possible, written with mobile devices and small screens in mind.
As I’m planning to include a short video showing this, I also don’t believe it’s necessary to go into as much detail in the written procedure. For example, step 2 mentions a “box at the top of the page (if visible).”
During testing, I closed the box, and was unable to reopen it. Rather than writing a long sentence or two explaining that, I just chose to put in “(if visible)” to quickly note it. Then, in the video, I can discuss it more. Commentary can be provided in a video that would just clutter a written procedure. I see the written procedure and video as a pair. Each has its own purpose.
Video
The video I’ll be adding won’t be fancy or long. I don’t think it’s necessary in this case. There will be times when it’s important to plan out and make thorough, polished presentations and tutorials, but perhaps they don’t all need to be. Allow for something quick to be made, tossed up on a server somewhere, and available right away. I believe we can make some quickly that do not have to be completely polished. Today, speed is increasingly important, as are budget considerations. I think it’s time for doc departments to let go a little. Determine when it’s OK to just get something out fast and when to go the distance and make a full presentation. Times have changed. Does it always have to be perfect?
More
Twitter List: Create
Cut, Cut, Cut Your Content and Procedures
Why Tech Writers Should Know Database Design
Ivan Walsh says
Hi Julie,
I agree that this is a very sensible and practical approach to writing procedures.
I’ve tried to get this approach endorsed at a former company and was shot down.
Why?
Because, the way it is is the way it is…
Some people are really terrified with the idea of change.
You folks are heading in the right direction, for sure.
Congrats.
Ivan
Julie Norris says
Hi Ivan –
Thanks for the comment. I agree; it can be difficult to initiate change. It’s easier for some to let things stay as they are, for various reasons. However, I am reminded of the old adage that the only constant is change, and I believe that everything should be looked at anew. Like it or not, change is here in a major way. My hope is that tech writers will step back and start rethinking standards, to determine how to adapt writing styles and methodologies to address the new realities.