There are multiple ways to curate information in Facebook. For example, you can use photo albums, collect a series into one status item using comments, and embed Facebook posts on your website.

Curate Content in Facebook Photo Albums

There’s a quick, easy way to gather a set or series of posts and share them. Simply create a photo album on your page that includes photos or graphics from posts. Then, in the image description, add a link to posts on your website. This video shows how to do it.

Post Multiple Links in a Status Update

The comments on Facebook posts offer an excellent opportunity for you to share information. You can share a post with a main topic and then add more information or links in the comments. I use this to:

• Provide a list of posts in a series
• Recap top news at the end of a week
• Share some links that I’ve included in tweets

This practice enables you to share quite a bit of information in one post. It enables you to provide more in-depth content and therefore more value to your readers. Also, with regard to sharing tweet content, it enables you to capture information in one spot. Tweets are fleeting: they are there one minute and gone the next. Hashtags help retain them somewhat. Adding top items you’ve tweeted to a Facebook post provides a long-lasting reference post. Once you’ve created one of these content-rich Facebook posts, you can embed them or share link to the post itself.

For an example, keep reading to see the post I’ve embedded. It includes a list of tips 1-6, with one tip listed per comment for the post. You have to go to the Facebook page to see the tips in the comments. That’s another reason to embed Facebook posts: provide exposure for your Facebook page.

Embed Facebook Posts

You can embed individual Facebook posts into a blog. This is different than embedding the entire feed where you see all the posts. When you use this option, the status item displays, but not the comments. There is a link to the status item, though.

To Embed a Facebook Post

1. On the status item you want to embed, click the date right beneath the name of your page. The status item opens in a separate window and a long URL displays with many numbers.
2. Select the URL.
3. Paste the URL in your blog or other platform as you like.

Here’s an example. I posted a status item in Facebook that includes a list of tips 1- 6 and embedded it here. Visitors can then jump out to my Facebook post or page right from my website.

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For your reference, here’s a link to the TOC for the #2moroDocsTips series.

Tips for Managing Your Online Presence (#2moroDocsTips)