Content, content, content. It’s needed everywhere, but is difficult to find or continually create. Or is it? You may already have it in existence. With a little planning, you could easily extend your content across multiple platforms. You can reuse it. Repurpose it. Put it in a new package and send it on its way.
Here’s an infographic that shows some of the options available to you. Before you write any more content, take a few moments to plan ahead. Create editorial calendars and determine how to reuse your content. You can determine how to customize it for use in varied platforms. You can plan ahead and determine how to package it to support product launches and other marketing initiatives.
Take a few minutes now to review the infographic. I hope it helps with your planning! If you have any questions about your content strategy and planning, contact me! I’d love to assist you!
Note: As an example of these ideas in use, here are some ways I’ve reused and shared this content.
- In this blog post: it’s a shorter post with a graphic, which is good to include periodically
- On my Create: Blogging Pinterest board.
- Posted to the #infographic and #contentstrategy tags in Twitter
- Added as a status item on my Facebook page
By the way, did you know that you can embed Pinterest boards in a blog post? You can. Here’s how.
Pinterest: Embed Boards
Sharing This Infographic
You’re welcome to share this infographic as is with no alterations. Please set it up so it links back to this page if you do so. Thanks!